Typing search queries can be cumbersome, error-prone, and even dangerous in some usage scenarios. Your email address will not be published. Not only that Lays customised more than 350 curated packs for the Influencers. People are who looking to buy a home are not going to click on those ads that all start out with selling your home, and thats what our client wanted..
A highly interactive digital marketing platform that influences and motivates people to join the Zomato community of foodies. Below, we have lined up the best voice search case studies. Her post-engagement at anywhere from 1 cent to $0.004 per engagement, which is very low, and her video views at 1 cent per view. We know thats a lot to unpack, so lets start with the SEO process. we helped them acquire 67,233 total new followers across all their platforms. According to Unruly, a video ad tech company this impressive video was shared more than 6.4 million times and gained the specialization of the most-shared video in 2015. And as a result, any home device that is nearer and able to hear the prompt would enable itself and read up the famous whopper burger by Burger King. Click here to learn more about the case study. Did we miss any interesting digital marketing case studies? This digital campaign stressed on featuring the catchphrase of googles voice-activated tools, Ok, Google, what is the Whopper burger?. To read the detailed case study, click here. keywords are loaded into a web pages meta tags, visible content, or backlink anchor text in an attempt to gain an unfair rank advantage in search engines.. We drove over 49,000 Facebook page likes, over 205 thousand video views, and 1,718 leads at $2.00 per lead, from social ads. If you want to read more about these SEO results, you can head to our website after this. The lyrics like Bina akbhar ke, chai subah ki adhoori lagti hainna din chadhta hain poora, na poori aankh khulti hain, set forth the ball of nostalgia moving. To learn more about enrolling in this exciting program and kick-starting your career as a digital marketing professional, contact us today! Click here to learn more about the case study. And lastly, we boosted posts and ran giveaways to further drive post engagement and brand awareness. For this reason, a digitalmarketing case studycan be a valuable source of guidance for today's marketing students and professionals, enabling them to learn from the results of others rather than having to start their own trial-and-error process from the beginning. So just take a minute to think about your business.. If you would likea case study of a company that has leveraged innovative CRM with outstanding results, you need not look any further than the e-commerce giant Amazon. The campaign accelerated the use of social media platforms like Snapchat and Instagram by asking the consumers to pose a smile with their packets of Lays. Takeaway By making the best use of high-search volume keywords, it is possible to reduce the CPCs and target the right audience who are interested in your products and services. We followed a similar approach in that we tested a multitude of keywords and tested them with the BMM match type and exact match type. They are a small business that produces custom handkerchiefs for weddings. Fanatics chose a three-pronged approach for their content marketingcampaign,one that included timely sports articles meant to coincide with current sporting events, evergreen content related to various events throughout sports history, and articles that capitalize on new trends and developments in the world of sports as they happen. Moving on to the last on our list of digital marketing case studies is Egyptian Magic. that shouldnt deter your company from starting the process if your audience is on Google actively searching for what you offer. Canadian Tires advertisement video portrays a small Canadian boy seated in a wheelchair who was encouraged by another small kid to play basketball games. Other than reading & writing, my other two friends are food & music. It encouraged a number of attendees from all over the world for participating in the events. But after a few years, their products were eventually made available across 14 countries, including the U.S. Its called black hat SEO.. On and often, I do write blog posts, to get regular updates, stay tuned with us. For Royces Chocolates, they spent $4,208.14 and made $13,686.90 back! If you use broad match targeting, your ad will appear when related searches are made such as lawn aeration services. This is how you or your brand can leverage digital marketing to create waves in the market today. Burger King is legendary when it comes to establishing their digital footprints in the space of digital marketing.
Our ads resulted in almost a 40% increase in their conversion rate. They buy houses, pair up sellers with real estate experts, and help people with selling their properties. This brought over 11,300+ visits to the website and outlets in top-tier publications like Washington Post, Mashable, Business Insider, and many more. If you want results like these, dont hesitate to get in touch with our digital marketing agency today. Moving on to the next on our list of digital marketing case studies is Fox Cities Home Buyers is a company based in Wisconsin, USA. And if you missed it in our other post, we helped them generate $10,062 in revenue from their social media ads.
Our page likes and video views campaigns helped them garner brand awareness. I'm a passionate copywriter at ColorWhistle sharing a special bond with digital marketing. Users are increasingly turning to their mobile devices when doing web searches. Takeaway Understanding your target audience and publishing personalized content at the right time through powerful influencers will add value to your content. We generated 287 conversions that resulted in $13,686.90 in revenue. The campaign film collected 22 million views and above in a matter of a week over the social and digital platforms where it was shared.
For SEO, we helped them achieve 53 first-page rankings.
and get over 300,000 engagements at $0.01 per engagement. If you think so, you can confirm by using Google Keyword Planner (its free!) This is especially when you pair that with an enticing food photo that makes you hungry on the spot. The magic ingredient was in our planning.. COVID -19 Awareness Ad Design Ideas and Inspi First, identify the scenario you wish to document (A success or a Learning in this case), Use a story telling method to make it readable, Identify the pain points and key strategies followed, Highlight the result including the timeframe to achieve (This will help the peer community to understand the timeframe), Suggest the alternate strategies you had in mind if they are relevant. High quality, low prices.. sending them right to the shop page for the collection of chocolates they were promoting.
So lets look at how we did it. You have entered an incorrect email address! The short version is that we found and targeted her ideal prospects, built a connection with them, and created engaging content. UAV Coach was striving to gain traction in the competitive organic search results. Here, we have consolidated the best SEO case studies that established a stunning presence on the relevant search results. So the major key to achieving these results so fast was their sites age and history. Save my name, email, and website in this browser for the next time I comment. But the reason we specifically wanted to talk about this client as an example in this post is because: We would look for people actively talking about wings or being hungry on Twitter. A lot of times, we see business owners making the mistake of only focusing on one or the other. The first one on our list of digital marketing case studies is Moto Trax. To learn more about the case study, click here.
Here, we have listed the best digital marketing case studies that reveal the works of expert digital marketers. Wingstop came to LYFE Marketing with a goal to grow their social media. These were the top-performing ads that sent people directly to their shop page., One thing thats important to note about PPC campaigns is that youre putting them in front of people who you know (are at least somewhat interested), because theyre actively searching for a high-intent keyword thats related to what you offer., Thats what we did with their ad group here to help them find their niche target audience.. Now to learn more tips for your real estate marketing strategy, be sure to read this post next. Digital Marketing Case studies are more important to analyze the previous patterns of strategies that businesses adopted to get results. Takeaway Curating your conferences, workshops, etc with the venue details on powerful social media walls is a super promotional point for your events among the aspirants. Takeaway Smart implementation of excellent PPC strategies can bring optimal results like great exposure, numerous CTRs, high average position, low Cost-Per-Click (CPC), etc for your PPC advertising campaign. It brought exceptional results in increasing the revenue by 355%. At times, we would also get a glimpse of what did not work in the first place. Vogue India launched a social awareness initiative regarding the empowerment of women. Now some of the match types we used in their campaign are no longer available. Click here to learn more about the case study. Now, the reason all of these campaigns worked is because: Our client spent over $18,000 in those 5 months but was happy to do so given the returns.. This helps search engines to easily recognize your content and display it before your target audience. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Great Learning is an ed-tech company that offers impactful and industry-relevant programs in high-growth areas. Takeaway With eye-catchy video content, it is easy to promote memorable brand messages to the desired audience. It is a snow bike company so he had specific products for a specific audience. Kokomo, Click here to learn about a detailed explanation of the case study. If you dont know, there are actually unethical ways to perform SEO. The next one on our list of digital marketing case studies is for a famous brand of chocolate from Japan. The campaign that was run was named as #NewspaperMornings. where they had tagged us to further encourage brand awareness and other customers to tag them in their posts. It encourages the. ~ which is nothing when compared to the revenue gained by any closed lead in real estate. We generated her Facebook fans (or page likes) at $0.16 per Facebook fan. If you want results like these, dont hesitate to get in touch with our. With a strong presence across the globe, we have empowered 10,000+ learners from over 50 countries in achieving positive outcomes for their careers. Ganapathy, And lastly, we ran a conversion campaign. One of the clients of Spinutech was mindful of driving quality leads and high revenue to its website through PPC advertising campaigns. We used the post engagement campaign to boost their posts.
- December 24, 2021 Your email address will not be published. We performed thorough keyword research to see which search queries were being used most by their target audience. The match types available now are broad match, phrase match, and exact match. It is a way to connect with the consumers individually and vice versa. Similar to Mototraxs social media campaign, we ran multiple ad campaigns for Taliah to accomplish these different objectives.. They came to us to optimize and improve their search engine rankings. Earn a Bachelor ofBusinessAdministration and Marketing Management from Husson. College Raptor proved that it is possible to scale a startup from 0 organic traffic to 100,000 visitors per month within a year using the trifecta content marketing strategy. Takeaway By focussing on Google Shopping Campaign, Bing Shopping, dynamic remarketing, and many other tactics, you can easily get returns on your PPC investment. iSpionage faced a problem in retargeting the readers from their referral blog website to their main website. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); LYFE Marketing, Copyright All Rights Reserved 2021, Want to listen to this post? Sathy Main road, then the site that is search engine optimized the best for that keyword will be the first organic listing. we also want to invite you to check out our new social media ads training course to fuel your knowledge in social media advertising. Click here to learn more about this case study. We wrote blogs for them, and in doing so, we added 1,500 new Google keywords to their content. And if the search engine catches you doing it, it is catastrophic for your campaign and business, to put it bluntly. Digital marketing case studies are useful for you in making the right marketing decisions. In many ways, effective digital marketing is a process of trial and error.
Today, were going to walk through some of our top digital marketing case studies using 8 real client examples. SEO was a big part of our strategy because of the nature of their business.
professional digital marketing service provider. The aim to introduce the consumers with the brand and its product, The Whopper burger became a viral success. So again, you can see were working with a client that has a specific offering and target market, which is why utilizing SEO works so well here. Our ads produced 99 conversions which resulted in over $15,000 in revenue for them, so lets look at how we did it. and we broke the ads down to show what made them work.
For example, if someone searches atlanta social media management company on Google/Bing/Yahoo (or any search engine). Customer relationship management (CRM) is the process of managing interactions with customers to facilitate beneficial outcomes. Thats what our SEO and PPC services did for them. The main difference is that with PPC, youre paying Google directly for that space, and this is reflected by users with the Ad symbol next to your website. We replied to them from the WingStop account and said, The next company on our list of digital marketing case studies is The Embroidery Store which is, One thing thats important to note about PPC campaigns is that, youre putting them in front of people who you know (, Development of Content and Growth Strategy, Implementation of Content and Follower Strategy, They started with 185 first-page rankings, and. while also following Googles best practices.
With that in mind, let's take a look at five unique digital marketing case studies that you can use to inspire new ideas and hone your own future digitaladvertisingstrategy. Now lets look at a PPC case study for a client from a totally different industry. This did not provide the best user experience and affected Google rankings too. Our team was able to successfully come in to: And while we did perform other services for them, which well get into in a second. Takeaway Based on the high search volume keywords, you have to create quality content. Now, we sent this to them in a Google doc because we were also planning out the copy, hashtags, stories, and more alongside the images. Takeaway With smart SEO tactics, it is easy to make a mark in the SEO search results at a shoe-string budget. Lays is a potato chips initiative from the parent company PepsiCo that initiated the Smile Deke Dekho campaign in October 2019. So thats why we thought its important to show you all the different campaigns we used. As a result, they saw greater visibility with these efforts and started continually yielding more organic traffic and sales.
We generated 54,874 fans for them, over 263,000 total engagements, and over 146,000 video views at $0.01 per view.
Click here to learn more about the case study. Tips on How to Build Branding on Social Media for Your Business, How to Create & Optimize Instagram Story Ads + Best Practices, 6 Reasons Why Your Small Business is Still Small, Facebook Monetization: How to Make Money From Facebook, Small Business Advertising: 15 Reasons Why Its Best To Go Digital, How to Dominate 2022 with Social Media Marketing on Facebook. to keep them coming back to her page and brand for more. Required fields are marked *. Phrase Match means your ad will only be shown if the search query includes the meaning of the keyword. For instance, lawn moving service near me or hire company to mow lawn.. This made them increase their blog referral traffic by 58% and received up to 5.47% Click-Through-Rate (CTR).
To learn more about the case study, click here. As a result of this voice search strategy, the website marked significant visibility on voice search queries by driving 13 inquiries per month. Whether you are seeking a rewarding career as a marketing professional or going intobusinessfor yourself, an education in digital marketing is incredibly valuable.At Husson University, our online Bachelor ofBusinessAdministration in Marketing Management covers everything you need to know about digital marketing and is taught by some of the most knowledgeable and experienced instructors in the marketing field. Next on our list of digital marketing studies is the Handkerchief Shop. In this article, we have covered a wide range of case studies under different aspects of digital marketing, that includes content marketing, social media marketing, SEO, PPC, and much more. Following are five of the successful digital marketing case studies that brought about good results and positive impact among the audience. (will keep playing even if you lock your phone! The company's content marketing efforts also enabled it to publish high-profile features on popular sites such as Yahoo Sports, The Score, and USA Today. Now for their social media management strategy, we did a few things to engage their target market., We researched their audience and found that their consumers are influenced by and care about an aesthetically pleasing Instagram feed.. People were invited to leave their answers on Facebook and Instagram for this question How will you spend your #GiftedDay? Click play!
So, a little background on the company, they were voted as the number one gift item in Japans gift-giving culture. Epiphany Search supported Anglian Home Improvements by listing the FAQs on different pages with optimized content that best suits featured snippets. Not only that, the commercial shows an array of instances like I am The White Shark where a father captures the sight of his toddler playing with foam. Required fields are marked *, LEO Towers, 60/10, This brand is a natural hair care specialist, a master cosmetologist, and a manufacturer, of the first complete line of natural and chemical-free hair care products.. I make the best use of the upgraded tools & technologies that greatly assist in content writing. The next one on our list of real digital marketing studies belongs to Taliah Waajid. So what we wanted to mention here from the last example about keyword stuffing is that, your content should be equally written for your audience as much as its written for Google., You dont want to just stick keywords everywhere for the sake of sticking them there- thats a quick way to be flagged by Google., What you do want to do is research to see which keywords are being commonly searched by your audience, and create blogs around those topics., Make sure that your blogs are just as helpful and valuable to your audience as they are optimized for Google.. So how did we do this and what made it work?, Well to answer the first question, we used specific objective-oriented ad campaigns to fuel their marketing funnel.. Takeaway By implementing an on-site retargeting technique, you can educate visitors about your services, create awareness regarding your offers, and drive traffic to your content. Tinkham Veale University Center has innovatively built social media walls with keyword-rich content and user-designated #hashtags. Takeaway Effective usage of catchy hashtags on your social media posts with popular influencers can boost your social media awareness. DMCA Protected | Sitemap | Privacy Policy | Terms and Conditions. Here, we have curated the best content marketing case studies that really worked well and brought amazing results.
All rights reserved. When Fanaticsan e-commerce store focused on selling sports apparel and other sports-related productsdecided that it needed to provide customers with more reasons to engage with the company website,it turned to content marketing as a solution. Click here to learn more about the study. This brings us to the end of the blog on successful digital marketing case studies that brought good results. All of them address pain points that are relevant to their target market including: Using verbiage that is eye-catching for their target market, not only got them more clicks to their website, but it helped to acquire the right kind of lead.
audience to indulge in joyful clicking than merely click pictures. Seperia supported InterTrader in maintaining Adwords quality score. The new digital marketing campaign by the Times of India has been raking up emotions attached to the print newspapers in every household. With the effective use of AdWords, Spinutech could bring amazing results to its clients website at the end of four-months campaign optimization.
Know More, 2021 Great Learning All rights reserved, PGP Artificial Intelligence and Machine Learning (Online), PGP in Artificial Intelligence and Machine Learning (Classroom), PGP Artificial Intelligence for Leaders, PG Diploma in Computer Science and AI IIIT Delhi, MBA in Digital Marketing & Data Science from JAIN, Bachelor of Business from Deakin University, Bachelor of Business Analytics From Deakin, Advanced Software Engineering Course IIT Madras, PGP in Strategic Digital Marketing Course, Advanced Certificate in Strategic Digital Marketing, Fake News Detection using Machine Learning, Product Categorization using Machine Learning, Introduction to Natural Language Processing. Taliah Waajid reached out to us to help them with their social media management. It makes it easier for the brands to connect with their audience and consumers and also helps their consumers understand their brands better by clicking with them emotionally.
If you like to learn more about the case study, click here. While for social media management, we helped them acquire 67,233 total new followers across all their platforms. We know it was a long post but we hope it was helpful to you.. We broke our strategy down into 5 phases. Here, we have curated the best video marketing campaigns that really worked in impressing the right viewers. It helped in redesigning the website, researching relevant keywords, optimizing the blog content, etc. Now as for the social media service we provided for Mototrax, its important to note that you can still target a specific cold audience on social media.
Most brands wish to incorporate the use of the latest technologies into their marketing strategies and make optimum use of the technology. Takeaway With the help of popular influencers, you can spread your brand message in an even more steadfast manner. Writing a Digital Marketing Case Study is much different than any other normal case studies.
These effective SEO practices resulted in a 293% increase in leads, a 156% in site visitors, and a 31% in requesting for consultation. It looks so good!. It increased the total number of branded leads by 85.71% and decreased the overall Cost-Per-Click (CPC) by 45.02%. Fractls dating app Sapio leveraged user acquisition efforts that led to a 3,072% spike in weekly app installs in just 5 weeks. Anglian Home Improvements had answers for three different FAQs curated on the same page at a single URL.
Is the problem your company solves or the solution that your product or service provides something that people Google often? You can avoid mistakes in your digital marketing activities and also take similar approaches to the issues you are facing. Thisstrategyof producing both evergreen and trending content enabled Fanatics to establish itself as a desirable news and entertainment resource for sports fans all over the country. Because their products were so specific and niche, it made sense to put their business in front of people actively searching for those specific terms. Our client had already established some web authority over 5 years but was doing SEO wrong. They reached out to us for help with their Google advertising. Also, there was a reduction in the disruption activities of the newly revamped website. The key in this campaign was to be diligent in our keyword research and ensure we were going after industry-relevant keywords. If you are curious to learn more about this case study, click here. Androids Friends Furever video campaign depicts featuring clips of unlikely animals playing and enjoying together. Comment your thoughts in the box below. Find Digital Marketing Courses in Top Indian Cities. Join over 50,000 marketers who get exclusive marketing tips that we only share with our subscribers. It went viral on the internet that attracted 2M+ views in two days. Since these are usually novice and new, some mistakes follow. Takeaway By integrating mobile voice search, you can effectively provide the best user experience to your target audience. So Googles example here is for the keyword lawn mowing service. 3 words, 1 keyword..
- Personalised Whisky Bottle With Photo
- Baltimore Orioles Jersey - Black
- Fear Of God Essentials 1977 Hoodie$86+size Typeregulardepartmentmenstylesweatshirt
- Pink Outdoor Cushions
- 50th Birthday Invitation Message
- Turbine Flow Meter Principle
- Reef Cushion Matey Shoes
- Loon Accessory Fly Tying Tool Kit
- 12v Double Acting Hydraulic Pump
- Bifenthrin 10 Ec Trade Name